Postial comparisons · September 2026
For agencies whose clients publish on Bluesky, Mastodon and Telegram: login-free client approvals, visible publishing errors and retries, and one monthly agency price. X and Threads are next, subject to developer approvals.
Starter €19/month · Agency €49/month · including VAT · 14 days free · cancel anytime
Postial prices are monthly in EUR including VAT. Vendor prices below are in USD; no currency conversion or like-for-like savings claim is made. A brand is a client workspace grouping; a channel or social account is one connected profile. Fifteen brands can require many more than fifteen accounts. Confirm your exact account mix, taxes and checkout terms before buying. Unconfirmed means not established from the linked sources, not that a feature is absent.
On a small screen, scroll the table horizontally to read both products.
| Agency requirement | Postial · early access | Hootsuite |
|---|---|---|
| Entry price | Starter: €19/month including VAT; 3 brands, 1 user. | Standard: from $99/user/month, annual billing; 10 social accounts. Taxes extra. [1] |
| Price for 5 users / 15 brands | Agency: €49/month including VAT; 15 brands, 5 users. | Professional: $995/month for 5 seats (5 × $199), billed annually, unlimited accounts. Advanced with team approvals: $1,995 (5 × $399). Calculated totals; brands are not the billing unit. [1] |
| Client approval without login | Client approval links (Agency) | Team approvals on Advanced. Login-free external reviewer links not confirmed here. [1] |
| Visible failures and retries | Publishing status and retries | Documents publishing errors and resend/reschedule remedies. A per-post retry control was not verified. [3] |
| API / n8n | REST API and webhooks (Agency). n8n node (Agency): npm publication pending | Integration directory available; public API access and n8n plan eligibility not confirmed here. [2] |
| Networks | Live: Bluesky, Mastodon, Telegram. Built; awaiting developer access and platform approval: X, Threads, LinkedIn. No confirmed release date. Planned; platform review required: Instagram, Facebook. No confirmed release date. | Includes Instagram, Facebook, LinkedIn, X, TikTok, YouTube, Threads, Pinterest and Bluesky. Capabilities vary by network. [2] |
| Data location | Hosted in Germany. Publishing still sends content to the selected social networks. | Hosting region not established by the pricing source; request contractual residency details. [1] |
| Trial without a card | 14 days, no card needed. Cancel anytime. | 14 days without a card. Trial posting limits apply; no bulk scheduling during trial. [1] |
Postial’s Agency offer combines 15 brands and 5 users for €49/month including VAT, with login-free client review and REST API/webhooks available today. The n8n node awaits npm publication. It fits a small team seeking this specific workflow and German hosting, provided early-access availability meets its needs.
Hootsuite is the stronger fit when you need its already listed Instagram, Facebook and LinkedIn integrations. Professional includes custom reporting; Advanced adds team approvals. Agencies dependent on these capabilities should validate Postial’s narrower rollout before moving. [2][1]
List the client’s profiles, formats, scheduled posts and reviewers. Check which integrations and early-access features are live in your Postial workspace.
Start the 14-day trial without a card. Recreate a small set of drafts and, when enabled, test an Agency approval link with a reviewer. Check publishing status and recovery before expanding.
Reconnect supported profiles and rebuild schedules in small batches. Remove duplicate scheduled posts in the old tool. Keep unsupported networks there until Postial support is available; no automatic history import is promised.
Postial Agency lists €49/month including VAT for 5 users and 15 brands. Hootsuite Professional’s five-seat arithmetic is $995/month on annual billing before taxes. Currencies, billing periods and capabilities differ; these are not equivalent bundles.
The checked pricing page lists team approvals on Advanced, but does not establish login-free external approval links. Confirm that workflow with Hootsuite. Postial provides login-free Agency client links today.
Postial’s Instagram, Facebook and LinkedIn support depends on platform approval. Keep workflows that require those networks in a supported tool until availability is confirmed.
Neither Postial nor Hootsuite requires a card for its listed 14-day trial. Postial is early access, so use the trial to verify the features your clients need.
Prices as listed on vendor sites, checked September 2026
Vendor terms can change. Hootsuite’s starting rates are taken from its pricing FAQ and annual-billing note. Postiz figures use the listed monthly cloud plans. Postial facts describe the early-access offer; this is a comparison published by Postial.
Hootsuite is named for comparison only. No affiliation or endorsement is implied.
Check the available networks and approval flow before moving your agency’s schedule.
Start free — no card needed